Our bars contain two high-quality forms of protein: whey concentrate and whey isolate.

Why the mixture as opposed to a single type of protein?

Whey has the highest PDCAAS score, highest bio-availibility and of course, for softness and stability.

All-natural food products are notoriously finicky, and after many recipe tweaks, we hit on the perfect balance of top-shelf protein powders for supporting muscle growth while also optimising freshness, texture, and shelf life.

Prebiotic fibre is a partially indigestible fibre found in foods like onions, bananas, and beans that encourages the growth of beneficial bacteria in the gut.

Research shows that regular ingestion of just 5-8gm of prebiotic fibre...

Moreover, studies also show that many people don’t get enough prebiotic fibre in their diets, which can raise the risk of various types of disease, including heart disease, cancer, type ll diabetes, and osteoporosis (weak bones).

Every POWRBAR contains 12gm of prebiotic fibre in the form of chicory root fibre.

Chicory root fibre is a form of prebiotic fibre found in chicory, a plant related to dandelions. We included it in our protein bars because it’s an excellent source of antioxidants and has a pleasant, nutty taste, and of course, 'holds' the bar together really well! :)

The POWRBARS contain extremely healthy fats from natural roasted cashews nuts, and real cocoa butter.

We do not use any chocolate compounds because they contain hydrogenated fats instead of cocoa butter. The only reason most other brands use compounds is because, well, it's less than 1/4th of the cost of cocoa butter. :/

The carb source in our bars is mostly from natural dates, one of the best sources of energy, minerals, and of course a bit of sugar to really, well, sweeten the deal.

While we use Stevia in our 25gm protein bars, and it's absolutely safe for kids, we wanted to eliminate all doubt when giving the bar to your kids!

So there are no sweeteners in this bar; no stevia, erythritol, maltitol, aspartame or the 100 other weird sounding things they add.

The only sugar comes from the dates; that's it. (In the cookie crumble bar, the cookies' part has a tiny amount of actual sugar during the baking process.)

While soy is not as bad as you might think, it is not 'soluble' like whey protein, and this makes the protein bars gritty and powdery. Hence, that's the main reason there's no soy in our bars.

As for hydrogenated fats from chocolate compounds in other bars, there's no question, they are very bad for you, period. So => none in the POWRBARs.

Finally, sugar alcohols like Erythritol, Maltitol are not bad per se, but they often gastric discomfort (bloating, pain, uneasiness) and might trigger diarrhea in some people. So again, none of them in the POWRBARs!

Depends on the pack you buy.

Minimum is 6, maximum is 24 (4 boxes of 6).

Classic Chocolate: contains 250 calories, 15gm of protein, 29gm of carbohydrate, 8gm of fibre, and 13gm of fat.

Cookie Crumble: contains 250 calories, 15gm of protein, 29gm of carbohydrate, 8gm of fibre, and 14gm of fat.

Because while most types of carbohydrate contains about 4 calories per gram, carbs from fibre contain less.

Specifically, high purity insoluble fibre like the one we use contains less than 2 calories/gram.

Thus, to convert the POWRBAR's macros to calories, you need to differentiate between the grams of carbohydrate that contain 4 calories and those that contain less.

We are soon adding a competitive chart on this page. But in a quick line: there are 1 or 2 competitors, but they are either packed with sugar, or have really shady ingredients.

You can certainly find cheaper protein bars, but what are you getting for your money? In many cases, you’re getting bars that...

1. Contain low-quality forms of protein and harmful cocoa replacements, like soy protein and "chocolate compounds," which contain hydrogenated fats instead of real cocoa butter. Why? Because compounds are crazy cheap!
2. Contain a number of other hidden and undesirable ingredients, like maltodextrin, artificial sweeteners, sugar alcohols, and other chemical junk.
3. Taste mediocre at best, and often much worse.

Our protein bars are different. Here's how:

Superior Protein Content: Our bars offer a clean 15 grams of protein, which is much higher than many so-called "healthy" bars on the market. Protein is essential for your child’s growth, muscle development, and keeping them satisfied for longer. Most other bars simply don't match that level of protein, especially in a form designed for kids.

Clean Label Promise: We are committed to using only the best, clean ingredients. That means no artificial additives, preservatives, excess sugars, or fillers. Many "healthy" bars, while lower-priced, often include hidden sugars, unhealthy fats, or artificial ingredients that can be harmful over time. You're paying for quality and transparency with our product.

Quality vs. Quantity: While other bars might seem like a better deal at first glance, their lower protein and lack of premium ingredients means they’re less nutritionally effective. Our bars are nutrient-dense, offering more long-term value because they keep your child fuller and more energized, reducing the need for extra snacking.

Perfect for Kids: We’ve formulated our bars specifically for children, with their unique nutritional needs in mind. Many of the cheaper "healthy" bars are either made for adults or general use, and often don’t prioritize the high-quality protein or specific nutrients that growing children need.

Investment in Health: When you buy our protein bars, you're investing in your child's long-term health and development. High-quality nutrition now helps establish better habits in the long run.

No.

Our bars contain whey concentrate, which contains lactose.

The cookie crumble flavour contains a bit of milk solids, which also contains lactose.

As for gluten content, yes, our bars are technicaly gluten-free. However, do note that they are manufactured in a facility that does process wheat products, so yes, there might be traces of gluten.

No.

Our bars weren’t designed to be keto-friendly, as they’re intended for people who don't follow any particular style of dieting.

Vegetarian = yes. 100%. None of the ingredients are derived from meat.

Vegan = no. There's whey protein in the bars, which is derived from cow milk, so the bars are not vegan.